Reed Family Donates $30,000 for College Scholarships

Screen Shot 2014-12-11 at 7.51.12 PMThe Reed family is proud to support the community and its youth.  In keeping with the family philosophy and practice of giving back, Randall and Sherry Reed, owners of World Class Automotive Group are donating  $30,000 to the Dallas County Community College District (DCCCD) Foundation. The gift is in part to honor the 50th anniversary of the educational institution. The The fund is comprised of six $5,000 scholarships for students enrolled in the automotive programs available at DCCCD’s Brookhaven and Eastfield campuses.

Click to learn details or to apply: Reed Advantage Scholarships

In addition to the scholarships, both of Randall Reed’s North Texas automotive dealerships – Park Cities Ford Lincoln of Dallas and Prestige Ford in Garland – are extending preferred pricing privileges now through December of 2015 to students, employees and faculty members representing all seven DCCCD campuses. In total, more than 85,000 people are eligible for the special benefits.

“We could not be more excited about this gift,” said Mr. Reed. “It’s a natural for us to partner with such a great organization that changes the lives of so many people through higher learning. The DCCCD has stood the test of time – 50 years – providing a dynamic educational universe for the residents of Dallas county and beyond.”

Dcccd foundation“We are honored that Randall and Sherry Reed are recognizing DCCCD’s 50th Anniversary in such a meaningful way,” said Dr, Joe May, DCCCD Chancellor. “These scholarships will provide students with life-changing opportunities.”

Mr. Reed was recently awarded Ford Motor Company’s prestigious Salute to Dealer Award for the impact he and his Planet Ford dealership have had in the community of Humble, Texas. Only six dealers worldwide received the award in 2013.

The Reed Advantage Scholarships

Mr. Reed, who attend but was unable to complete his college career, greatly valued what he learned. From there, he built his career on hard work and natural business savvy. The Reed family applauds and continually seeks ways to support those who are pursuing their higher education.

“Sherry and I want to encourage students, especially those who want to pursue a career in the automotive industry,” said Mr. Reed. “There are so many opportunities available in all parts of the business, but today’s products require someone with advanced mechanical and technological skills. Today’s cars are essentially computers on wheels.”

The $30,000 in scholarship funds are divided into six $5,000 scholarships for students entering the DCCCD automotive programs in 2014 and 2015. Students will be required to submit an application and have the opportunity to be personally meet Mr. Reed and the managing partners of his two Dallas county dealerships. From there they may potentially be identified as future employees for his World Class Automotive Group. Information on the application process is available at

To take advantage of the Reed’s DCCCD pricing program called “Preferred Benefits to Students, Faculty & Staff: Be Smart! Buy Smart!”  students and staff only need to show a valid DCCCD student ID or recent DCCCD pay stub. The stores will feature a page on their web sites that explains the pricing and benefits available from now through December of 2015 at or

About Randall & Sherry Reed

World Class Automotive Group is a family owned business founded by Randall and Sherry Reed over 25 years ago. It includes multiple award-winning Ford and Lincoln automotive franchises in Texas as well as a Volkswagen franchise in McKinney, TX. In total the organization employs approximately 1,000 people. Mr. Reed is also the founder of Starbase Jet, a full-service private aviation charter company based in Addison, TX.

About Park Cities Ford Lincoln

Located at 3333 Inwood Road in Dallas, Texas, the award-winning business with 166 employees offers new Fords, new Lincolns and Certified Pre-Owned vehicles. It offers full-service departments in maintenance, parts and repair. It features a Quick Lane Tire & Auto Center providing expedited basic maintenance service to customers without an appointment. The dealership has a 23-year history of success and involvement in the Dallas area including the adjacent cities of Highland Park and University Park. It is the only Ford or Lincoln franchise in the Dallas city limits.

About Prestige Ford

Located at 3601 S. Shiloh Road in Garland, Texas, the award-winning Ford dealership has 150 employees offering new Fords,  Certified Pre-Owned Fords and a large selection of Pre-Owned vehicles. It offers full-service maintenance, parts, and and collision repair departments. Prestige Ford also has an on-site Quick Lane Tire & Auto Center that provides expedited basic maintenance service on all makes and all models to customers without an appointment. Prestige Ford is the dealership where Mr. Reed began his career as an automotive dealer. It was the foundation for what is now an award-winning family enterprise.


Media Information Contacts:

Angela Enright, Park Cities Ford Lincoln:

Katie Koberg, Prestige Ford in Garland:

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